Just days after being diagnosed with a brain tumor, Marketicity founder and president Scott Rodemich of Columbia died Monday of complications from a brain biopsy. He was 47.

On Thursday, Marketicity, the integrated marketing communications firm Rodemich founded several years ago, asked for support in announcing that its leader had been diagnosed with a brain tumor.

“Scott is a great leader, coworker, father and husband. He is someone that we and many others look up to and admire,” the post on Facebook stated.

Many Monroe County residents who knew Rodemich were saddened when news of his passing circulated Monday night.

“I doubt there are many dry eyes in all of Monroe County and beyond,” former Waterloo Chamber of Commerce executive director Deb Ruggeri shared in a post of Rodemich’s Facebook page. “Tears fill my eyes, sadness fills my heart. You did such great work here on Earth. Wonderful business man, husband, father and friend to all. Now show ’em what you can do in heaven.”

In addition to his work with Marketicity, Rodemich served on the Monroe County Fair Association Board, Monroe County Economic Development Council, the Oak Hill Board of Directors and other local organizations.

He leaves behind a wife, Julie, son Ryan and daughter Allison, along with other family and friends. A complete obituary appears on page 3A.

Rodemich wrote this about himself on the Marketicity website:

“I love to write — time passes quickly when I type. Running a growing business is a fun, daily challenge. I enjoy the variety, freedoms and trials that it brings. Work/life balance truly matters. People of solid foundation are fun to be around and I treasure working with them – whether as an employee or a client… I prefer a handshake and a look in the eye to a 10-page contract. It’s almost always better to be outdoors than inside. I smile when achieving results for others.”